Direct Marketing Partners

Direct Marketing Partners is a Sacramento-based B2B lead generation and demand generation firm that puts real people and real intelligence into the parts of your sales funnel where automation falls short. If you want sales-qualified leads that turn into pipeline, and you want them at a lower cost than building the team yourself, this is the kind of outsourcing partner worth a conversation. The company says it has more than 29 years of experience in B2B marketing and describes itself as a lot more than a contact center. Its outbound work covers demand generation, SDR teams, appointment setting, telesales and teleservices. On the inbound side, it handles lead qualification, chat and customer care for clients who want to get more from their existing marketing programs. Customer support and customer care services sit alongside the lead work, so one partner can cover both ends of the buyer relationship. Beyond calling, DMP offers account based marketing, data-as-a-service, buyer intent data and list building, audience acquisition, marketing automation as a service, event support, and public sector targeting. Reporting and analysis are part of the package, so clients get marketing intelligence along with leads. Sales pipeline consulting and program management services are also on the menu. These services can be hired one at a time or combined. The approach is multi-channel and multi-touch, and the company is clear that nothing is cookie-cutter. It combines experienced contact center staff and direct marketing resources with ABM, intent data, digital and offline touches. DMP notes that it typically takes 7 to 13 or more touches to turn a cold prospect into a sales-ready lead, and it builds a closed-loop process around that. The work supports quota-driven inside sales reps, field sales and channel partners alike. The site does not name specific industries or client types, so DMP is best suited to B2B companies that want a consultative, flexible call center USA partner rather than a fixed script. It also gives teams that already run inbound programs a way to improve results without hiring in-house. If you are comparing BPO company USA options for lead generation or outbound sales support, reach out to Direct Marketing Partners at 800-909-2626 or info@dirmkt.com to talk through your goals and request a quote.