The Unit Agency LLC

The Unit Agency LLC, based in New Haven, CT, builds and runs a full B2B outbound sales function for companies that want a steady stream of qualified meetings. The team defines your market, builds the list, makes the calls with real people, runs email underneath, and books meetings straight onto your calendar. You close the deals. The work follows six steps in three phases. In the build phase, the agency agrees on who you sell to and builds a list of decision makers at fitting companies, with every contact verified before anyone gets called. It then sets up your CRM, pipeline stages, workflows and follow-up cadences, and writes call scripts and email sequences that you approve before anything goes out. In the run phase, real people dial your prospects, qualify them on the call and handle objections as they come up. Email sequences run on separate, warmed domains between calls, so your primary business domain never sends a cold email. In the book phase, each qualified prospect is noted and handed off warm, so you walk into every meeting knowing who they are and what they need. Calling is the core of the offer, and the agency is clear that it is done by humans, never an AI voice or an auto-dialer script. That makes it a different thing from an email blast service. Think of it as an outsourced SDR team that arrives with the whole function already built, without the recruiting, ramp time, tools and management that an in-house hire demands. Unit Agency runs outbound for MSPs, IT and cybersecurity firms, SaaS companies, professional services firms, manufacturers, construction companies and recruiters. The system stays the same across industries. The list, the scripts and the definition of a qualified meeting get built around your market. A few things set the model apart. The CRM, scripts and cadences stay with your team when the engagement ends, so you can run them yourselves or hand them to your own reps later. Pricing has no rate card. It is scoped around the lifetime value of one new customer, so the math is clear before you sign. It starts with a 45-minute call where the agency maps your target market with you. This is a focused sales outsourcing partner rather than a general BPO company, but for businesses in the USA that want a dependable second channel next to referrals, it is worth a conversation. Get in touch to book that mapping call and request a quote.