FACITI

FACITI is a San Francisco-based firm that builds custom operations software and runs SEO and AI search visibility work for small and mid-size businesses across the United States. For companies still running on spreadsheets, shared inboxes, and one person who knows where everything is, FACITI offers an outsourcing alternative: software built around how the business actually operates, and search work that keeps the customer pipeline full. The software side covers routing and dispatch engines, estimating and procurement platforms, accounts payable and finance tools, compliance capture, and AI assistants trained on a client's real data, making back-office operations AI-ready from the ground up. Systems integrate with existing infrastructure, including QuickBooks, TMW, and TelaPoint, rather than replacing it. Clients own the code and the infrastructure outright. Projects can run as a defined build or as an ongoing fractional CTO engagement, which gives growing businesses operational depth without hiring a full internal team. On the search side, FACITI has been running SEO since 2011. Services include local content written for the services and cities customers actually search, links earned from real community and industry sources such as chambers, schools, sponsorships, and local press, and tracking of how AI assistants like ChatGPT and Perplexity describe a client against competitors. Monthly reporting is delivered in plain numbers, formatted to hand directly to leadership. SEO services start at $1,500 per location per month. What makes FACITI distinct is the diagnosis-first model. Every engagement starts with a free Operations Audit that examines real bids, supplier invoices, and process documentation to find where the business is losing time and money before anyone writes a line of code. The same team that scopes the build also leads the SEO, with no sales layer and no handoff to junior staff. Businesses served include service contractors, retailers, automotive dealerships, logistics and transportation companies, and professional services firms. Named clients include Superior Service, Streamline Construction, Texas Pro Stucco, RVB Transport, and Grand Natural. To get started, request a free Operations Audit directly through the FACITI website.